There's no secret to writing a powerful press release. Maybe you've written a release before but didn't get the results you expected. Maybe you've never written a release and you're not sure where to start. Whatever the case, this guide will help prepare you for the task ahead by walking you through the following.
- What press releases are and what they're for.
- The style guidelines you'll need to follow to get the most out of your release.
- How to write each section of the release (headline, summary, body, and boilerplate) for maximum effect.
A press release is simply the sum of its parts. To write a good press release, you just need to include the right elements and organize them in the right way.